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AEM Navigation Trail HOME > COUNCILS, BUREAUS, & COMMITTEES > JOB SPECIFIC GROUPS > MARKETING COUNCIL >
      
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Job Specific Groups
Marketing Council

Chairman:   Doug Zoerb, BOMAG Americas
Vice Chairman:   Sharon Holling, Caterpillar Inc.
 
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Marketing Council
  Meeting Agendas
  Meeting Minutes
  Marketing Council Seminar
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Mission

The Marketing Council (MC) provides bottom-line marketing strategy and planning information, ideas and resources to help marketing and communications professionals increase their effectiveness and maximize the investment of their company's marketing dollars.

Council Activities

The Marketing Council is targeted to construction marketing professionals with job responsibilities covering product marketing, marketing management, advertising, public relations, promotion, exhibit planning and related communication areas. Advertising and PR agencies of member companies may also participate in the Council.

MC sponsors a major industry seminar annually, which help members stay up-to-date on the latest tools, ideas and strategies for effectively promoting their companies, products and services. These popular programs are of particular value to companies with limited internal staffs and for managers handling several job responsibilities.

AEM Staff Contact
Pat Monroe
(414) 298-4123

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