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Publications Bureau
CIMA Publications Bureau
New Surveys, Online Services
CIMA's Publications in Construction Association (PICA) has been active in recent months, with new surveys, an updated online member
directory, new online informational resources, and the completion of its new marketing-awards program.
The online PICA Directory of Members has two new features: a special section lists the various industry research and forecast resources
available from member publications, and the Directory also includes helpful "working with the trade press" guidelines
covering topics including press releases and press conferences.
The PICA membership directory also provides editorial and advertising data on more than 80 construction industry publishers and
publications serving the U.S., Canadian and worldwide marketplace.
The bureau is conducting two surveys to provide trade media benchmarking and trends data for bureau members.
A Wage and Benefit Survey will provide meaningful compensation data targeted to media-specific job categories. A Survey of Advertisers
queries construction equipment manufacturers and services pro-viders to help guide development of future publication media services
that will assist manufacturer advertising and marketing efforts.
>> Go to: Marketing Awards Program
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