Growing Your Customer Base Through new Membership Models
  • Learn how to put your customers in a new light through new membership models and subscription-based formats that will grow your customer base and bottom line.
  • Learn about the latest digital disruptions in agriculture and how it impacts your organization.
  • Tour the 186,000 square-foot Birck Nanotechnology Center.
  • Discuss emerging technologies, network with members and hear a market update. View full agenda.
Featured Speakers:

Robbie Kellman Baxter, Founder of Peninsula Strategies


Ms. Kellman Baxter is the author of The Membership Economy. She will discuss how the smartest, most successful companies are using the new membership models to grow their customer base and develop long-term relationships.

Dr. Dennis Buckmaster, Assistant Dean and Associate Director of the Office of Academic Programs, Purdue University

Dr. Buckmaster is a Professor in Agricultural and Biological Engineering at Purdue University. He will discuss how the University’s digital agriculture program blends research, innovations and disruptive IoT technologies to increase food production.
Key Takeaways:
  • Learn how companies are using the new membership model to grow their customer base
  • Discover how to apply the new membership economy to your organization
  • Hear examples of how Purdue University is blending technologies to increase food production

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