Did you know that 86 percent of booth staffers have never had a single hour of skills training in how to manage trade show interactions, asks exhibitor consultant/trainer Jefferson Davis?
"This lack of training forces them to make behavioral errors and communication mistakes," says Davis, president of Competitive Edge. "Mistakes that will limit your booth traffic, reduce the quality and quantity of leads, possibly hurt your brand image in the market and worse yet, block your ability to get ROI."
Attend Davis' workshop on August 23rd at the CONEXPO-CON/AGG & IFPE exhibitor meeting and walk away with practical, proven strategies on how to make your booth staff more effective.
To register, go to www.aem.org/exhibitormeetings.