The Secret to Sparking Innovation and Building a Culture of Creativity
Join us as we:
  • Learn about the world’s most creative leaders and companies that disrupt the logic of how business gets done.
  • Discuss best practices for finding the right talent with the right skills to move your business forward – we’ll hear from leaders at Vermeer Corporation and JCB North America about their workforce challenges and solutions.
  • Tour Vermeer Corporation’s manufacturing floor.
  • Discuss emerging technologies, network with members and hear a market update. View full agenda.
Featured Speakers:

Matthew Luhn, Writer, Storyteller and Branding Consultant


Mr. Luhn is a writer, storyteller, branding consultant, creative writing instructor and keynote speaker with more than 25 years of experience creating stories and characters at Pixar Animation Studios, The Simpsons, and beyond.

Whitney Wilkinson, Talent Acquisition Manager, Vermeer Corporation

Whitney Wilkinson is talent acquisition manager at Vermeer Corporation. She is passionate about attracting, acquiring and onboarding top talent at Vermeer for positions varying from skilled trades to engineering and has been doing so for almost seven years.

Tonya Poole, Vice President Human Resources, JCB North America

Tonya Poole serves as the Vice President of Human Resources for JCB Inc. and is responsible for providing leadership and direction for the Human Resources function.
Key Takeaways:
  • Learn how to find creativity within your organization
  • Benefit from best practices for finding and keeping the right talent
  • Explore methods to cultivate the workforce you need for today and tomorrow

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