Nearly 90% of attendees and exhibitors agree to strongly agree AEM trade shows are valuable to their business.
Benefits to AEM Members of the Association’s Leadership Role in These Expositions Include:
Reduced exhibit space rates & maximum space size rule
- Priority exhibit space status
- Priority housing status
- Involvement in show rules and determination
- Input to seminar development
- Quality venue to maximize your ROI
- Co-Locations and partnerships with goal of adding value and reducing number of shows
- Customer service driven
Why Exhibit?
Top Five Reasons Why Exhibitions Are Key to the Marketing Mix
99% of exhibitors find unique value delivered by business-to-business exhibitions, which is not provided by other marketing channels.
Source: How the Exhibit Dollar is Spent; Center for Exhibition Industry Research (CEIR)
- 86% of decision makers say that attending exhibitions helps their company make decisions on what products/services to buy.
Source: Exhibit Surveys, Inc.
- 94% of trade show attendees possess net buying influence for their organizations.
Source: The role and Value of Face-to-Face Interaction - Profiles of Attendees and Exhibitors; CEIR
- 93% of marketers and business directors believe face-to-face marketing is the most effective media channel to convert prospects.
Source: Face-to-Face: the Business Generator, compiled by Cog Research for Facetime
- 97% of all qualified attendees represented a new prospect and potential customer for exhibiting companies.
Source: Exhibit Surveys, Inc.