Group Resources

  Group Roster

Group Leadership

Kris Flitcroft
AC Business Media

Vice Chair
Ron Piccolo

AEM Staff Contact

Jennifer Richter
Director, Digital Media | 414-298-4755

Nicole Hallada
Senior Vice President, Exhibitions & Marketing | 414-298-4129


  • To guide services and activities to benefit Service members, adding value to the Service membership and the industry.


  • The committee is responsible for representing the interests of Service members and assists with their interaction and networking with all members, use of AEM services and to support the interests of the equipment manufacturing industry.
  • Determine the value from the Association on behalf of Service members.

2021 Priorities

  • Increase Service member visibility among other AEM members.
  • Increase Service member engagement with AEM.


  • The committee leadership consists of a Chair and Vice Chair elected by the Service membership. In practice, it is expected the Chair and Vice Chair will serve two one-year terms.
  • Other leadership posts will be determined by the committee on an as-needed basis.


  • The committee is made up of at least 10 seats, each member serving a two-year term.
  • The committee will represent a cross-section of the Service membership.