Q4 Ag and Construction Market Update: Construction Growth on the Horizon while Agricultural Growth Remains Under Pressure

Share:

11/13/2024

The short-term outlooks for equipment manufacturing and the agriculture and construction customers they serve remain somewhat uncertain due to the recent election and other factors. However, growth could be on the horizon, according to data presented at AEM’s Q4 Equipment Market Update Webinar.

While there is some uncertainty in the air as a result of the recent U.S. election, there are bright points appearing for both the ag and construction markets. Today's world construction market is characterized by easing inflation and declining interest rates, allowing for construction growth to start picking up again. 

On the ag side, rising inventory levels and weakened demand are turning up the pressure for equipment manufacturers. However, this may ease in the near future as the average fleet age nears maturity. 

With all that being said, here are some additional takeaways from AEM’s final Equipment Market Update Webinar of the year, which featured expert perspectives from AEM’s Al Melhim, senior director of business intelligence, and Tom Hogood, economist, construction at GlobalData:

Ag 

  • The U.S. ag equipment market is in recessionary mode, seeing slower sales, rising inventory levels, uncertain outlook, and reduction in capital investment and employment.
  • The used equipment market is showing cracks, new equipment year-to-date sales have dropped in 2024, and inventories are sitting at uncomfortably high levels.
  • The U.S. farm economy is most likely headed for another year of weak returns, as supply surpasses demand.
  • Pent up demand could increase sales in 2025 as interest rates drop.
  • Due to the cyclical nature of equipment sales, and as the average fleet age matures, equipment sales are expected to increase in the next one to three years. 

Construction 

  • Construction growth is expected as a result of slowing inflation across the world construction market, and as interest rates begin to decline.  
  • The energy and utility sector and the infrastructure sectors are key drivers of growth across the global industry, stemming from growing net-zero goals and government investment, while the residential sector is slightly lagging. 
  • The future is somewhat uncertain as a result of the recent election, but most experts are expecting a focus on deregulation, promoting construction activity and enabling infrastructure growth. 
  • While the ag industry is expected to head into another difficult year, especially as the farm economy continues to struggle, pent up demand may spur sales in the next year or two. On the construction side, it appears that construction growth is on the horizon, as the market becomes increasingly favorable due to decreased interest rates and deregulation.  

Learn More 

In addition to its quarterly Equipment Market Update Webinars, AEM continues to offer a wide range of other market data products. For more information, contact your Account Success Advisor

For more industry perspectives, subscribe to the AEM Industry Advisor

AEM Updates

For more AEM news and updates, subscribe to the AEM Industry Advisor.

Related Articles

AEM Peer Groups Are Forming Now – Secure Your Spot by June 26

AEM’s newly established and member-led peer groups are ready for launch! Participation in one of the four newly launched groups is one of the most valuable ways AEM members can...

AEM Looks to Redefine the Aftermarket Segment Through its New Customer Lifecycle Support Executive Committee

At a time when expectations are placed on equipment performance and the customer experience is rapidly evolving, the development and creation of an AEM membership group...

AEM Hosts Global Industry for Critical Standards & Regs Discussions at JTLM

Product compliance professionals from across the United States and around the world gathered last week in Dallas, Texas, to discuss worldwide standards and regulatory...

Agricultural Tractor and Combine Sales See Declines Across the U.S. and Canada in May 2026

According to new data from the AEM, U.S. sales of agricultural tractors dropped 21.6% compared to May 2025, with combine sales dipping 56.1% in the same period. Canadian sales...

AEM’s Upcoming Member Education Webinar to Cover Tariffs, Refunds, and Related Litigation

AEM is pleased to offer its members insights on recent tariff rulings through its upcoming Member Education Webinar: Tariffs, Refunds, and Related Litigation: Advice on How to...

View all AEM Updates